From Farm to Japan1

Custom Roasting

According to customers' preferences, we tailor-make roasting plans. Our professional roasters strictly control the roasting process to create the most suitable coffee beans.

Coffee Retail

We offer a diverse selection of high-quality coffee products through multiple online and offline sales channels. Our brands include KOUNOU, Fitbean, and more.

Coffee Shop Operation

We have established KOUNOU specialty coffee shops in Japan, perfectly blending the unique charm of Yunnan coffee with Japanese coffee culture, bringing you a rich and warm coffee experience.

company philosophy

Guided by the principle of “delivering the blessings of nature and the heartfelt intentions of producers to our customers,” we continuously cultivate our own farms. Through our uniqueness and cutting-edge technology, we bridge the gap between customers and producers, allowing customers to feel a closer connection to the place of origin and serving as a link between producers and consumers.

Company Profile

Established in 2022, Kounou Inc. is a Japanese company specializing in the import, roasting, sales, and promotion of premium Yunnan coffee. Through our end-to-end quality control process “from farm to Japan,” we provide consumers with the highest quality, fresh, and diverse Yunnan coffee experience.

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